{"id":27570,"date":"2024-12-06T12:17:36","date_gmt":"2024-12-06T11:17:36","guid":{"rendered":"https:\/\/www.armandotesta.it\/?p=27570"},"modified":"2024-12-06T12:17:37","modified_gmt":"2024-12-06T11:17:37","slug":"a-natale-fabbri-celebra-lamore-con-la-frutta-al-liquore-firma-armando-testa","status":"publish","type":"post","link":"https:\/\/www.armandotesta.it\/it\/a-natale-fabbri-celebra-lamore-con-la-frutta-al-liquore-firma-armando-testa\/","title":{"rendered":"A Natale Fabbri celebra l\u2019amore con la frutta al liquore. Firma Armando Testa."},"content":{"rendered":"\n<p>Natale \u00e8 alle porte e Fabbri 1905, l\u2019iconico brand italiano famoso per le sue amarene, lo celebra con una nuova campagna di affissioni dedicate questa volta alla Frutta al Liquore.<\/p>\n\n\n\n<p>Da gustare in purezza, da scoprire ghiacciata e da abbinare a qualche ricetta, questa prelibatezza \u00e8 l\u2019ideale per un regalo o per un dopo pasto raffinato durante le feste: un\u2019occasione in pi\u00f9 per comunicare la Frutta al Liquore Fabbri al grande pubblico \u00e8 venuta dal restyling delle etichette e dalla volont\u00e0 del brand di rinnovare la cultura di consumo di questo prodotto.&nbsp;<\/p>\n\n\n\n<p>Il territorio scelto continua a essere quello dell\u2019amore, gi\u00e0 presidiato da Fabbri con le campagne dedicate ad Amarena, Sciroppi e Topping: protagonista dell\u2019affissione \u00e8 infatti una piccola coppa di ciliegie al liquore e una di queste, come se fosse golosamente \u201crubata\u201d con una forchettina, diventa un cuore grazie a una naturale gocciolina di liquore.&nbsp;<\/p>\n\n\n\n<p>La campagna per Frutta al Liquore Fabbri \u00e8 stata ideata dall\u2019agenzia ArmandoTesta, che lavora da un anno al fianco dell\u2019azienda, accogliendo le esigenze di marketing e valorizzando la conoscenza che il brand ha dei suoi consumatori.&nbsp;<\/p>\n\n\n\n<p>Le affissioni sono on air nelle principali citt\u00e0 italiane.<\/p>\n\n\n\n<p><strong>Credits<\/strong><\/p>\n\n\n\n<p>Cliente: Fabbri 1905<\/p>\n\n\n\n<p>Corporate Marketing Director: Antonella Tolomelli<\/p>\n\n\n\n<p>Product Manager: Antonella Lombardi<\/p>\n\n\n\n<p>Agenzia: Armando Testa&nbsp;<\/p>\n\n\n\n<p>Direttore creativo esecutivo: Michele Mariani<\/p>\n\n\n\n<p>Creative team: Dario D\u2019Angelo, Sara Greco<\/p>\n\n\n\n<p>Head of Client Service Torino: Giovanna Far\u00e8<\/p>\n\n\n\n<p>Client service: Federica Cartocci<\/p>\n\n\n\n<p>Fotografo: Easy Asa<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"486\" src=\"https:\/\/www.armandotesta.it\/wp-content\/uploads\/2024\/12\/Fabbri_KeyFrame-1024x486.png\" alt=\"\" class=\"wp-image-27571\" srcset=\"https:\/\/www.armandotesta.it\/wp-content\/uploads\/2024\/12\/Fabbri_KeyFrame-1024x486.png 1024w, https:\/\/www.armandotesta.it\/wp-content\/uploads\/2024\/12\/Fabbri_KeyFrame-300x142.png 300w, https:\/\/www.armandotesta.it\/wp-content\/uploads\/2024\/12\/Fabbri_KeyFrame-768x364.png 768w, https:\/\/www.armandotesta.it\/wp-content\/uploads\/2024\/12\/Fabbri_KeyFrame.png 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Natale \u00e8 alle porte e Fabbri 1905, l\u2019iconico brand italiano famoso per le sue amarene, lo celebra con una nuova campagna di affissioni dedicate questa volta alla Frutta al Liquore. Da gustare in purezza, da scoprire ghiacciata e da abbinare a qualche ricetta, questa prelibatezza \u00e8 l\u2019ideale per un regalo o per un dopo pasto [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":27571,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[3],"tags":[],"class_list":["post-27570","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-categorizzato"],"acf":false,"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A Natale Fabbri celebra l\u2019amore con la frutta al liquore. 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