{"id":23991,"date":"2014-07-24T09:02:31","date_gmt":"2014-07-24T07:02:31","guid":{"rendered":"https:\/\/www.armandotesta.it\/armando-testa-firma-la-nuova-esplosiva-campagna-cuki\/"},"modified":"2024-06-04T15:39:48","modified_gmt":"2024-06-04T13:39:48","slug":"armando-testa-firma-la-nuova-esplosiva-campagna-cuki","status":"publish","type":"post","link":"https:\/\/www.armandotesta.it\/it\/armando-testa-firma-la-nuova-esplosiva-campagna-cuki\/","title":{"rendered":"ARMANDO TESTA FIRMA LA NUOVA ESPLOSIVA CAMPAGNA CUKI."},"content":{"rendered":"<p>E\u2019 in uscita la nuova campagna Cuki Ultra Forza, le nuove vaschette in alluminio disegnate da Giugiaro.<\/p><p>I tre film che la compongono, ciascuno da 10\u201d, dimostrano la straordinaria resistenza e praticit\u00e0 delle vaschette utilizzando un linguaggio ironico, impattante ed estremamente chiaro.<\/p><p>Ogni soggetto \u00e8 girato con la tecnica dello &#8220;stop motion\u201d e rappresenta in chiave umoristica e idealizzata la preparazione di una tipica ricetta della cucina italiana. Gli asparagi al gratin ricordano perci\u00f2 alcuni candelotti di dinamite che esplodono, le lasagne al forno assomigliano ad un palazzo che implode su se stesso, il pollo arrosto con patate \u00e8 descritto come una mitragliata.<\/p><p>Pianificata da Media Italia a partire dal 27 Luglio sulle principali emittenti Tv satellitari e digitali terrestri, la campagna \u00e8 firmata Armando Testa. La direzione creativa esecutiva \u00e8 di Michele Mariani, con lui hanno lavorato l\u2019art director Lara Eandi ed il copywriter Daniele Bona.<\/p><p>La produzione dei film \u00e8 curata da Little Bull, con la regia di Augusto Storero.<\/p>\n\n<ul class=\"wp-block-gallery columns-1 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<li class=\"blocks-gallery-item\">\n <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136620-9fd101a6-7579-46e6-a29e-ad241739ac9e-demolizione_frame_01-original-1406196327.jpg\">\n  <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136620-9fd101a6-7579-46e6-a29e-ad241739ac9e-demolizione_frame_01-original-1406196327.jpg\" \n      alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136620-9fd101a6-7579-46e6-a29e-ad241739ac9e-demolizione_frame_01-original-1406196327.jpg\" \n        class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><li class=\"blocks-gallery-item\">\n <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136621-f147aafa-5a54-4b18-8350-7b8eb75d94cf-demolizione_frame_02-original-1406196327.jpg\">\n  <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136621-f147aafa-5a54-4b18-8350-7b8eb75d94cf-demolizione_frame_02-original-1406196327.jpg\" \n      alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136621-f147aafa-5a54-4b18-8350-7b8eb75d94cf-demolizione_frame_02-original-1406196327.jpg\" \n        class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><li class=\"blocks-gallery-item\">\n <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136622-482dbe67-9acf-4428-b49a-8b9f120f4902-demolizione_frame_03-original-1406196328.jpg\">\n  <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136622-482dbe67-9acf-4428-b49a-8b9f120f4902-demolizione_frame_03-original-1406196328.jpg\" \n      alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136622-482dbe67-9acf-4428-b49a-8b9f120f4902-demolizione_frame_03-original-1406196328.jpg\" \n        class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><li class=\"blocks-gallery-item\">\n <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136619-220527d6-071c-4182-8084-de1061ebca08-demolizione_frame_04-original-1406196327.jpg\">\n  <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136619-220527d6-071c-4182-8084-de1061ebca08-demolizione_frame_04-original-1406196327.jpg\" \n      alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136619-220527d6-071c-4182-8084-de1061ebca08-demolizione_frame_04-original-1406196327.jpg\" \n        class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><li class=\"blocks-gallery-item\">\n <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136618-f711a77c-1525-4698-8f0c-06d676d5d4ed-demolizione_frame_05-original-1406196327.jpg\">\n  <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136618-f711a77c-1525-4698-8f0c-06d676d5d4ed-demolizione_frame_05-original-1406196327.jpg\" \n      alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136618-f711a77c-1525-4698-8f0c-06d676d5d4ed-demolizione_frame_05-original-1406196327.jpg\" \n        class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><li class=\"blocks-gallery-item\">\n <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136624-d7d518cd-49a3-49f3-be5a-454d85f13381-dinamite_frame_01-original-1406196376.jpg\">\n <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136624-d7d518cd-49a3-49f3-be5a-454d85f13381-dinamite_frame_01-original-1406196376.jpg\" \n         alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136624-d7d518cd-49a3-49f3-be5a-454d85f13381-dinamite_frame_01-original-1406196376.jpg\" \n       class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><li class=\"blocks-gallery-item\">\n <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136628-9e0818d9-5486-4bc4-a345-5c3e08b2b516-dinamite_frame_02-original-1406196377.jpg\">\n <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136628-9e0818d9-5486-4bc4-a345-5c3e08b2b516-dinamite_frame_02-original-1406196377.jpg\" \n         alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136628-9e0818d9-5486-4bc4-a345-5c3e08b2b516-dinamite_frame_02-original-1406196377.jpg\" \n       class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><li class=\"blocks-gallery-item\">\n <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136629-0c279fd8-c04d-4ad5-91e7-e1ca7709d4fe-dinamite_frame_03-original-1406196378.jpg\">\n <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136629-0c279fd8-c04d-4ad5-91e7-e1ca7709d4fe-dinamite_frame_03-original-1406196378.jpg\" \n         alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136629-0c279fd8-c04d-4ad5-91e7-e1ca7709d4fe-dinamite_frame_03-original-1406196378.jpg\" \n       class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><li class=\"blocks-gallery-item\">\n <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136626-8c4f33f7-aeb5-4478-af9f-76529f9019fc-dinamite_frame_04-original-1406196377.jpg\">\n <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136626-8c4f33f7-aeb5-4478-af9f-76529f9019fc-dinamite_frame_04-original-1406196377.jpg\" \n         alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136626-8c4f33f7-aeb5-4478-af9f-76529f9019fc-dinamite_frame_04-original-1406196377.jpg\" \n       class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><li class=\"blocks-gallery-item\">\n <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136623-fe7de4e3-d404-4b8b-af00-82da0a058df9-dinamite_frame_05-original-1406196376.jpg\">\n <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136623-fe7de4e3-d404-4b8b-af00-82da0a058df9-dinamite_frame_05-original-1406196376.jpg\" \n         alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136623-fe7de4e3-d404-4b8b-af00-82da0a058df9-dinamite_frame_05-original-1406196376.jpg\" \n       class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><li class=\"blocks-gallery-item\">\n <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136633-4e4cff38-eece-41c6-a970-68c9d9df2ba8-scudo_frame_01-original-1406196381.jpg\">\n    <img decoding=\"async\" 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src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136631-6ca16d4c-d400-4b3e-9c45-c0632bc53d89-scudo_frame_04b-original-1406196378.jpg\" \n       alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136631-6ca16d4c-d400-4b3e-9c45-c0632bc53d89-scudo_frame_04b-original-1406196378.jpg\" \n     class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><li class=\"blocks-gallery-item\">\n <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136627-84e87ed7-43c2-4cd9-a5ae-9f18a082c83b-scudo_frame_04-original-1406196377.jpg\">\n    <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136627-84e87ed7-43c2-4cd9-a5ae-9f18a082c83b-scudo_frame_04-original-1406196377.jpg\" \n        alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136627-84e87ed7-43c2-4cd9-a5ae-9f18a082c83b-scudo_frame_04-original-1406196377.jpg\" \n      class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><li class=\"blocks-gallery-item\">\n <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136632-5106a165-e347-49de-8c19-98bebd3b210a-scudo_frame_05-original-1406196379.jpg\">\n    <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136632-5106a165-e347-49de-8c19-98bebd3b210a-scudo_frame_05-original-1406196379.jpg\" \n        alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/136632-5106a165-e347-49de-8c19-98bebd3b210a-scudo_frame_05-original-1406196379.jpg\" \n      class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><\/ul>\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"CUKI - FOOD ATTACK - DEMOLIZIONE\/LASAGNE\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/EEy2uMaN6B8?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div>\n<\/figure>\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"CUKI - FOOD ATTACK - DINAMITE\/ASPARAGI\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/xmxlpNw4IuQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div>\n<\/figure>\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"CUKI - FOOD ATTACK - SCUDO\/POLLO\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/M-ETGyogxuQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"<p>E\u2019 in uscita la nuova campagna Cuki Ultra Forza, le nuove vaschette in alluminio disegnate da Giugiaro. I tre film che la compongono, ciascuno da 10\u201d, dimostrano la straordinaria resistenza e praticit\u00e0 delle vaschette utilizzando un linguaggio ironico, impattante ed estremamente chiaro. Ogni soggetto \u00e8 girato con la tecnica dello &#8220;stop motion\u201d e rappresenta in [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":19881,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[],"tags":[],"class_list":["post-23991","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":false,"_links":{"self":[{"href":"https:\/\/www.armandotesta.it\/it\/wp-json\/wp\/v2\/posts\/23991","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.armandotesta.it\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.armandotesta.it\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.armandotesta.it\/it\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.armandotesta.it\/it\/wp-json\/wp\/v2\/comments?post=23991"}],"version-history":[{"count":1,"href":"https:\/\/www.armandotesta.it\/it\/wp-json\/wp\/v2\/posts\/23991\/revisions"}],"predecessor-version":[{"id":25162,"href":"https:\/\/www.armandotesta.it\/it\/wp-json\/wp\/v2\/posts\/23991\/revisions\/25162"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.armandotesta.it\/it\/wp-json\/wp\/v2\/media\/19881"}],"wp:attachment":[{"href":"https:\/\/www.armandotesta.it\/it\/wp-json\/wp\/v2\/media?parent=23991"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.armandotesta.it\/it\/wp-json\/wp\/v2\/categories?post=23991"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.armandotesta.it\/it\/wp-json\/wp\/v2\/tags?post=23991"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}