{"id":23589,"date":"2016-10-14T11:00:00","date_gmt":"2016-10-14T09:00:00","guid":{"rendered":"https:\/\/www.armandotesta.it\/testa-digital-hub-ce-lha-piu-lungo-il-bianchetto\/"},"modified":"2024-06-04T15:38:37","modified_gmt":"2024-06-04T13:38:37","slug":"testa-digital-hub-ce-lha-piu-lungo-il-bianchetto","status":"publish","type":"post","link":"https:\/\/www.armandotesta.it\/it\/testa-digital-hub-ce-lha-piu-lungo-il-bianchetto\/","title":{"rendered":"TESTA DIGITAL HUB CE L&#8217;HA PIU&#8217; LUNGO\u2026 IL BIANCHETTO."},"content":{"rendered":"<p>\u00c8 appena uscita una web-serie \u201ctormentone\u201d che sta conquistando la rete. <\/p>    <p>TDH, unit d\u2019innovazione del Gruppo Armando Testa, per il brand Osama ha realizzato 3 video virali e uno \u201cunofficial\u201d per promuovere il correttore (bianchetto) con 20metri di \u201clunghezza\u201d. <\/p>  <p>I 4 video con la sceneggiatura del direttore creativo Jacopo Morini (ex iena di Italia 1) e il regista Luca Traina, in pochi giorni hanno realizzato pi\u00f9 di 2 milioni di views, pi\u00f9 di 20mila like e 6000 condivisioni, diventando un vero e proprio tormentone su Facebook con un sentiment decisamente positivo. <\/p>    <p>Gli ingredienti vincenti sono uno humour irriverente e uno studio del pay off efficace: \u201cOsama il bianchetto che ce l\u2019ha pi\u00f9 lungo\u201d\u2026\u201d conviene di pi\u00f9 perch\u00e9 dura di pi\u00f9\u201d. <\/p>    <p>I protagonisti sono due bravi attori neri, un esile e simpatico ragazzo bianco e ovviamente il Correttore pi\u00f9 \u201cdotato&#8221; sul mercato&#8230; e per chi incredulo esclamer\u00e0 \u201c20 metri di bianchetto!??\u201d la risposta non potr\u00e0 che essere \u201cCORRETTO FRATELLO, CORRETTO.\u201d Buona visione.<\/p>\n\n<ul class=\"wp-block-gallery columns-1 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<li class=\"blocks-gallery-item\">\n  <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/227420-IMG_5726-5a5316-original-1476716645.jpg\">\n    <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/227420-IMG_5726-5a5316-original-1476716645.jpg\" \n        alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/227420-IMG_5726-5a5316-original-1476716645.jpg\" \n      class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><li class=\"blocks-gallery-item\">\n <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/227419-IMG_5727-f4c8b8-original-1476716618.jpg\">\n    <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/227419-IMG_5727-f4c8b8-original-1476716618.jpg\" \n        alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/227419-IMG_5727-f4c8b8-original-1476716618.jpg\" \n      class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><li class=\"blocks-gallery-item\">\n <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/227418-IMG_5728-167f7d-original-1476716590.jpg\">\n    <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/227418-IMG_5728-167f7d-original-1476716590.jpg\" \n        alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/227418-IMG_5728-167f7d-original-1476716590.jpg\" \n      class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><\/ul>\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"ARMADIETTO\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/pawXnuLOZh0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div>\n<\/figure>\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"CAMPEGGIO\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/WjDKKbi90RQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div>\n<\/figure>\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"UFFICIO\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/hNt84eO12mU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"<p>TDH, unit d\u2019innovazione del Gruppo Armando Testa, per il brand Osama ha realizzato 3 video virali e uno \u201cunofficial\u201d per promuovere il correttore (bianchetto) con 20metri di \u201clunghezza\u201d.<\/p>\n","protected":false},"author":1,"featured_media":19673,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[],"tags":[],"class_list":["post-23589","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":false,"_links":{"self":[{"href":"https:\/\/www.armandotesta.it\/it\/wp-json\/wp\/v2\/posts\/23589","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.armandotesta.it\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.armandotesta.it\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.armandotesta.it\/it\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.armandotesta.it\/it\/wp-json\/wp\/v2\/comments?post=23589"}],"version-history":[{"count":1,"href":"https:\/\/www.armandotesta.it\/it\/wp-json\/wp\/v2\/posts\/23589\/revisions"}],"predecessor-version":[{"id":25046,"href":"https:\/\/www.armandotesta.it\/it\/wp-json\/wp\/v2\/posts\/23589\/revisions\/25046"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.armandotesta.it\/it\/wp-json\/wp\/v2\/media\/19673"}],"wp:attachment":[{"href":"https:\/\/www.armandotesta.it\/it\/wp-json\/wp\/v2\/media?parent=23589"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.armandotesta.it\/it\/wp-json\/wp\/v2\/categories?post=23589"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.armandotesta.it\/it\/wp-json\/wp\/v2\/tags?post=23589"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}