{"id":23443,"date":"2017-10-17T10:00:00","date_gmt":"2017-10-17T08:00:00","guid":{"rendered":"https:\/\/www.armandotesta.it\/momenxsin-lefficacia-della-x\/"},"modified":"2024-06-04T15:38:03","modified_gmt":"2024-06-04T13:38:03","slug":"momenxsin-lefficacia-della-x","status":"publish","type":"post","link":"https:\/\/www.armandotesta.it\/it\/momenxsin-lefficacia-della-x\/","title":{"rendered":"MOMENXSIN: L\u2019EFFICACIA DELLA X"},"content":{"rendered":"<p>I mal di testa non  sono tutti uguali. Angelini ribadisce la leadership della linea Moment nel  trattamento dei diversi mal di testa con il lancio in comunicazione del nuovo  Momenxsin contro il mal di testa da congestione nasale.<\/p><p>La campagna  firmata da Armando Testa riprende il format Laboratorio con l\u2019ormai nota  Presenter e le gigantesche teste di cristallo. Grazie alla trasparenza del  cristallo, vediamo all\u2019interno della testa le cavit\u00e0 nasali con la loro tipica  forma a X che si colorano gradualmente di rosso dalla base fino alla fronte per  testimoniare l\u2019infiammazione e il conseguente dolore.<\/p><p>La X delle cavit\u00e0  nasali e la X del nome Momenxsin si uniscono per siglare il problema e la  soluzione.<\/p><p>In contemporanea  con le spiegazioni della Presenter arriva infatti sulla testa di cristallo la  compressa di Momenxsin che fa sparire sia il mal di testa che la congestione  nasale. <\/p><p>Il filmato si  conclude con un bel momento dal sapore autunnale: una bambina con un cartoccio  di caldarroste fumanti abbraccia il pap\u00e0 che annusa con piacere il buon profumo  finalmente libero dal mal di testa e dal naso chiuso.<\/p><p>In onda da met\u00e0 ottobre  sulle principali emittenti TV, al cinema e sul web nei formati 30\u201d e 15\u201d.<\/p><p>Sotto la direzione  creativa di Piero Reinerio hanno lavorato al progetto l\u2019art Tina Salvato e la  copy Chiara Demichelis. Casa di produzione Little Bull.<\/p>\n\n<ul class=\"wp-block-gallery columns-1 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<li class=\"blocks-gallery-item\">\n    <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/261970-2_1507882068260-73e00b-original-1508250237.jpg\">\n <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/261970-2_1507882068260-73e00b-original-1508250237.jpg\" \n         alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/261970-2_1507882068260-73e00b-original-1508250237.jpg\" \n       class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><li class=\"blocks-gallery-item\">\n <figure>\n  <a href=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/261968-1_1507882047755-75262c-original-1508250119.jpg\">\n <img decoding=\"async\" src=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/261968-1_1507882047755-75262c-original-1508250119.jpg\" \n         alt=\"\" \n      data-link=\"https:\/\/newsroom.armandotesta.it\/\/wp-content\/uploads\/2019\/03\/261968-1_1507882047755-75262c-original-1508250119.jpg\" \n       class=\"td-modal-image\"\/>\n  <\/a>\n  <\/figure>\n <\/li><\/ul>\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"MomenXsin - Laboratorio\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/V7dxT69UQCo?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"<p>La campagna firmata da Armando Testa riprende il format Laboratorio con l\u2019ormai nota Presenter e le gigantesche teste di cristallo. Grazie alla trasparenza del cristallo, vediamo all\u2019interno della testa le cavit\u00e0 nasali con la loro tipica forma a X che si colorano gradualmente di rosso dalla base fino alla fronte per testimoniare l\u2019infiammazione e il conseguente dolore.<\/p>\n","protected":false},"author":1,"featured_media":19549,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[],"tags":[],"class_list":["post-23443","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":false,"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>MOMENXSIN: L\u2019EFFICACIA DELLA X - Armando Testa<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.armandotesta.it\/it\/momenxsin-lefficacia-della-x\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MOMENXSIN: L\u2019EFFICACIA DELLA X - Armando Testa\" \/>\n<meta property=\"og:description\" content=\"La campagna firmata da Armando Testa riprende il format Laboratorio con l\u2019ormai nota Presenter e le gigantesche teste di cristallo. Grazie alla trasparenza del cristallo, vediamo all\u2019interno della testa le cavit\u00e0 nasali con la loro tipica forma a X che si colorano gradualmente di rosso dalla base fino alla fronte per testimoniare l\u2019infiammazione e il conseguente dolore.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.armandotesta.it\/it\/momenxsin-lefficacia-della-x\/\" \/>\n<meta property=\"og:site_name\" content=\"Armando Testa\" \/>\n<meta property=\"article:published_time\" content=\"2017-10-17T08:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-06-04T13:38:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.armandotesta.it\/wp-content\/uploads\/2024\/06\/261970-2_1507882068260-73e00b-original-1508250237.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admAT\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"admAT\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.armandotesta.it\\\/it\\\/momenxsin-lefficacia-della-x\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.armandotesta.it\\\/it\\\/momenxsin-lefficacia-della-x\\\/\"},\"author\":{\"name\":\"admAT\",\"@id\":\"https:\\\/\\\/www.armandotesta.it\\\/it\\\/#\\\/schema\\\/person\\\/46d1d2d167e5f7b857761f0d5183a848\"},\"headline\":\"MOMENXSIN: L\u2019EFFICACIA DELLA X\",\"datePublished\":\"2017-10-17T08:00:00+00:00\",\"dateModified\":\"2024-06-04T13:38:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.armandotesta.it\\\/it\\\/momenxsin-lefficacia-della-x\\\/\"},\"wordCount\":239,\"publisher\":{\"@id\":\"https:\\\/\\\/www.armandotesta.it\\\/it\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.armandotesta.it\\\/it\\\/momenxsin-lefficacia-della-x\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.armandotesta.it\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/261970-2_1507882068260-73e00b-original-1508250237.jpg\",\"inLanguage\":\"it-IT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.armandotesta.it\\\/it\\\/momenxsin-lefficacia-della-x\\\/\",\"url\":\"https:\\\/\\\/www.armandotesta.it\\\/it\\\/momenxsin-lefficacia-della-x\\\/\",\"name\":\"MOMENXSIN: L\u2019EFFICACIA DELLA X - 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