WORKS

RISO GALLO

Jackpot

Client: Riso Gallo

Date: 01/08/2010

Tag: COMMERCIALS, FOOD & BEVERAGE

We chose the cockerel featured on the pack as the testimonial in order to get the soul of the brand roaring. This character knows how to convey the brand values of tradition and expertise with modern, easily recognizable language and a warmth which reaches all targets so we used it and made a 3D animation. A multi-subject campaign with a versatile and distinctive format.

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