One of the most evocative shots of the Lavazza 2011 Calendar, Venezia, inspires a 30” ad to complement the Lavazza international campaign. A man and a woman are sitting at a table in a caffè with two cups of Lavazza espresso. The aroma of the coffee casts such a spell on them that they do not realise what trouble is brewing in the romantic Piazza San Marco. And they savour a moment that they wish would never end.