For the first time Emporio Armani combines its design with Swiss watchmaking know-how with his new Swiss Made collection launched in Baselworld 2014. A video shot by the director Jean-Claude Thibaut and completed in a month and a half of virtual cinematography by the boutique post Trizz from Barcelona/Düsseldorf. A press and outdoor campaign in which the watches are the protagonists in a vault, the symbol of luxury and solidity. To top off, several extra contents on the web including a craftmanship video that shows the operation of the watch and its complications. Discover more at armani.com