Together with CONI we commemorated 100 years of sport, culture and fun. And we did so with a campaign celebrating the values of CONI. An athlete from the Marmi Stadium is used as a testimonial to represent this history, and it is brought up to date using the colours of the three medals which create the mosaic-like image of the campaign. 100 years of history, one day of sport is the claim, summing up event which will go down in the history of sport.
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