WORKS

BIRRA MORETTI

A NEW ERA

Client: Heineken Italia Birra Moretti

Date: 21/05/2019

Tag: COMMERCIALS, FOOD & BEVERAGE

“A new era” starts this year for Birra Moretti and the new campaign, studied by Armando Testa, tells it in tv, outdoor and digital in an unexpected and spectacular way for beer segments.

With the launch of its own new boccale infact “perfection can also be improved” to make the great italian beer since 1859 even better thanks to the innovative features of a mug that allows a taste experience even more rich and engaging.

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