PARMAREGGIO
The taste of tradition, the essence of wellbeing.
A new chapter for “Il Tagliere delle grandi bontà”: the campaign format created by Armando Testa for GranTerre Group now expands to feature the entire range of Parmareggio Snacks, presented for the first time on both the big screen and radio.
Once again, the campaign stars Emiliano, Ersilia and Enzino — the iconic Parmareggio mice, true taste experts who have become beloved characters for Italian audiences — ready to take viewers on a fun-filled journey into an extraordinary world where delicious, convenient Parmareggio Snacks are created straight from the heart of a wheel of Parmigiano Reggiano.
A burst of natural energy joins GranTerre’s Grana Padano and aged Asiago Snacks: 100% natural products, individually wrapped for maximum convenience.
In a world of great delicacies, a new story that is emotional, entertaining and full of flavour.
