GIORGIO ARMANI FRAMES OF LIFE
The Frames of Life campaign was created for the Armani eyewear line and it plays on the ability to capture beauty in any moment of life. So a crowd of all sorts of different people gather together in a cafe in a big city, they all have a story to tell and something else in common: they've all chosen to wear Frames of Life glasses. Each photo or video of the characters shows us a glimpse of a real life, a short story where we can discover different attitudes and personalities.